Stay on Top of Sportsbook Services
Sportsbook services are something you must stay on top of if you want to start a career in the sports betting industry. You should understand the various ways someone can start a sportsbook. There are a few ways with varying requirements and costs.
The first thing to understand is that most sportsbook services aren’t licensed.
It’s extremely costly to run a licensed online sportsbook nowadays because most countries have adopted their own regulations, which means there are too many requirements to worry about.
For most bookies, there’s no need to become licensed either. If you’re dealing with clients you know personally, all you need is the technology and support to run your business.
That’s where pay per head sportsbook services enter the market.
What Do Pay Per Head Sportsbook Services Offer?
A pay per head (PPH) sportsbook service provides everything an individual needs to start a bookie.
Here’s a brief explanation on the features offered:
● Software: They provide the ability to run a sportsbook, casino, poker room and racebook.
● Website: They build, host and secure a custom website for your business.
● Tracking: They track dozens of data points and present the data through real-time reports.
● Expertise: They have 24/7 customer service to support you through the entire journey.
● Sportsbook Odds: They maintain hundreds of daily sports betting markets.
Essentially, a pay per head sportsbook service handles most of the day-to-day jobs for you.
Your main job is to grow your betting sheet. You’ll also need to collect and pay your players, but that only becomes a concern once you have players betting, so focus on marketing.
At first, you should focus your efforts on finding players you know personally. Then once they start to provide you referrals of their friends, you can start to branch out a bit more.
One misconception is that it takes hundreds of players to make any real money as a bookie. That’s not the case. You can make a great income from just ten bettors if they’re active enough.
The goal is finding clients that have the financial stability to handle some losses. That way you have no problem getting paid. Offering credit to someone with no job will only lead to trouble.
How to Grow Your Betting Sheet
Follow these tips to grow your betting sheet, while trying to avoid any potential issues.
● Referrals: You want referrals, but vet them before onboarding them. Make sure you get to know a little bit about them, such as what they do for a living and how much they bet.
● Keep Your Guard Up: As a bookie, you’re going to be trying to keep a low profile to avoid any problems. Always keep your guard up to avoid scammers and the law.
● Offer the Best Service: How do local bookies compete with huge offshore sportsbooks? By providing the best customer service and remaining in contact with their players.
Some players like having a phone number where they can call their bookie directly. That will never change and it’s why local bookies remain popular even with hundreds of offshore bookies.
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