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Using Color Psychology in Bookie Marketing

The colors you use in your branding and marketing are crucial to the long-term success of the bookie business. You’ll need to use the colors to create a logo, ads, website, sportsbook, and more. Thus, we created a guide to using color psychology in bookie marketing. That way, you can understand and use the concept […]

The Benefits of Email Marketing for Bookie Businesses

Online marketing strategies evolve. Thus, some people believe that email marketing for bookie businesses is ineffective. However, that is further from the truth. Email remains an effective tool to reach potential players. Sending emails to the targeted market is more effective than other marketing strategies. Also, it is cost-effective. You can use emails to send […]

Marketing Tips for a Successful Bookie Business

If you want to have a successful bookie business, you need to attract more players. You can use several marketing strategies to improve your player acquisition. Thus, you can grow the sports betting company in no time. We assume that you are using a pay per head solution to run the bookie business. The best […]

Why Sportsbook Website is the Foundation of Marketing Campaign

The foundation of marketing campaign is the sportsbook website. A good sports betting website is vital for the bookie business. Thus, it is crucial to maintain one to attract potential players and keep existing ones. Today, as usual, the essential job of promoting is to draw in guests, convert them into likely leads, help deals […]

Pay Per Head Guide to Email Marketing for Bookies

Email marketing is an excellent way to target potential players and existing ones to improve revenues. Thus, we came up with a guide to email marketing for bookies. You must have a contact list. Also, you need to develop a strategy to add more contacts. According to sportsbook pay per head sources, email marketing outperforms […]

Sportsbook Operator’s Guide to Marketing Campaign Management

Consumers are exposed to ad and marketing campaigns daily. As a sportsbook operator, you need to focus on your marketing channels to optimize your campaigns. That’s when marketing campaign management comes into play. It can be exhausting and overwhelming to run several marketing campaigns at the same time. However, it would be best if you […]

Warby Parker — Did it Change Marketing?

Are Business Models Like Warby Parker Sustainable? Warby Parker changed the world of marketing by marketing their eyeglasses and other products mainly over the internet and using social media and digital marketing to get their products out to the public. Over a decade later the company is still around. The year was 2010 and 4 […]

Bookie Guide on Twitter Marketing

Twitter is a social media platform that allows people to follow businesses or individuals they are interested in. As a bookie, you need to engage in Twitter marketing to send messages to potential and existing players. Twitter is a micro-blogging service that allows people to share and interact with online communities. It is one of […]